When Jon Brelig and I co-founded InfoScout in 2011, we had visions of grandeur in our heads, but we really had no idea just how grand our startup journey would be in the five-plus years that followed. It started as …
Market Track and InfoScout Combine to Link Marketing Activity to Sales Impact in the Omnichannel World CHICAGO (June 29, 2017) – Market Track, LLC, the market leading provider of competitive business intelligence solutions, today announced that it has joined forces with …
Lidl, Europe’s largest discount grocery chain, announced earlier this year it would open its first 20 U.S. stores this summer. The first Lidl stores, primarily in Virginia and the Carolinas, are now set to open their doors on June 15. …
We’ve seen the Easter displays in stores since the day after Valentine’s Day. Our kids have survived multiple egg hunts. For those of us who are old enough, we’ve waxed poetic about the retro Cadbury TV commercials with the bunny …
It seems like an eternity since holiday displays began to pop up in stores in September, and now we’re finally approaching the last shopping days of the holiday gift shopping season. But how much shopping do people have left? Who’s taking gift …
Just when you think you’ve figured out Millennials, they start having children. Now what? Do we have to go back to the drawing board? How do marketers figure out what makes this multitasking, mobile device-juggling, work-life balancing, world-changing generation tick? …
Looking to squeeze every last drop from an existing generation of consoles, both Microsoft and Sony released minor upgrades leading up to Black Friday in an effort to win the all-important holiday shopping weekend. Xbox trimmed down the device itself …
Did shoppers stay home after Thanksgiving dinner this year or head out for their annual shopping pilgrimage? Recent data show “The Black Friday” shopping event may be losing its luster. Looking at results from InfoScout, the number of unique retailers …
Click and Collect is gaining traction as more shoppers make purchases online and pick up merchandise in a physical store. People like the convenience of shopping online and having their order ready within an hour in most cases without paying …
It’s no secret that online shopping is growing in popularity. It’s also no secret that Amazon is driving and even accelerating that shift from in-store to online. Amazon Prime memberships have increased 23% to nearly 50 million just since last …
