100 Million Shopping Trips and Counting

    ORLANDO, FL – November 4th, 2015 – InfoScout announced today at THE Market Research Event that it has processed 100,000,000 shopping receipts submitted by consumers using the company’s portfolio of mobile apps.   “When we launched our first app in 2012, …

InfoScout Acquires Shelfie

  Acquisition accelerates InfoScout’s ability to help data-driven marketers understand and engage consumers like never before. Shelfie’s co-founder and CEO, C.J. Acosta will join InfoScout to lead marketing initiatives. Shelfie’s co-founder and CTO Edward Betancourt will join the team to …

Target Boycotters: More Bark Than Bite?

  On August 7, Target announced that it would be removing gender-based labels in the Toy, Home, and Entertainment departments of their stores, and Americans were quick to blow up their favorite social media channels with statements of support or anger. If …

Apple Pay Adoption Losing Steam

Earlier this year, InfoScout teamed up with PYMNTS to begin tracking the adoption of Apple Pay.  At last week’s Retail Reinvention conference in Chicago, CEO Jared Schrieber shared why Apple executives should be concerned. First, consider the changing profile of shoppers capable of completing an Apple Pay …

InfoScout Turning Heads for Effective Big Data Management

We do shopper insights pretty darn well at InfoScout, and our clients love the way our real-time capability gives them visibility into today’s purchase data today. With over 225K active panelists, InfoScout collects data from more than 150K shopping trips daily. That’s about 15X the amount of …

Apple Pay: What’s to Blame for the Slow Adoption?

  At PYMNTS.com Innovation Project 2015, InfoScout shared heavily-anticipated findings from our Apple Pay Adoption Tracker survey.  Why have shoppers been slow to switch from traditional payment methods? What are Apply Pay adopters saying about their experiences? Discover the data that …

Bundles & Xbox Dominate the Console War

With no major console releases this Black Friday season, retailers turned to lower prices and console + game bundles to lure in consumers. The bundles seemed to be successful in driving sales, as over 90% of console purchases on Friday were bundled …