Lidl Comes to America: A Preview

Lidl, Europe’s largest discount grocery chain, announced earlier this year it would open its first 20 U.S. stores this summer. The first Lidl stores, primarily in Virginia and the Carolinas, are now set to open their doors on June 15. …

The Candy Report: Easter 2017

We’ve seen the Easter displays in stores since the day after Valentine’s Day. Our kids have survived multiple egg hunts. For those of us who are old enough, we’ve waxed poetic about the retro Cadbury TV commercials with the bunny …

Graduates Win with Aunts and Uncles

  Graduation Season is here! The time to celebrate a lifetime of accomplishments and the beginning of a promising new stage. Parents couldn’t be prouder, Grandma is definitely going to cry, and aunts and uncles apparently get generous.   According …

Procrastinators Are Not Who You Think They Are

Different groups of people purchase in different ways. It is usual to study shoppers based on criteria like geo-location, demographics, or previously purchased products. But how about looking at their purchase behavior based on how timely they are?   Having …