Black Friday: Just an Appetizer for Walmart

  It’s late November and that means three things: ironic mustaches are reaching their peak, holiday decorations are (finally) becoming seasonally appropriate and retailers are jockeying to be the preferred Black Friday destination for deal-seeking shoppers. In recent years, that …

Apple Pay’s Black Friday, By The Numbers

Here at InfoScout, we love data.  And we love mobile technology.  So it shouldn’t surprise anyone that we’ve put on our analytics hats to learn how the hottest new player in mobile payments, Apple Pay, performed in the Super Bowl of shopping: Black …

Madden tops list of games this Black Friday

While Xbox cleaned up once again this year, which games were the hottest sellers this Black Friday? Sports-related games climbed the list this year owning 3 of the top 6 spots, a jump from just one sports game in the top 5 last year. …

Bundles & Xbox Dominate the Console War

With no major console releases this Black Friday season, retailers turned to lower prices and console + game bundles to lure in consumers. The bundles seemed to be successful in driving sales, as over 90% of console purchases on Friday were bundled …

First Read on Black Thursday’s Top Sellers

With many stores opening for business before most of us could even finish our plate of Thanksgiving turkey, the unofficial start to the holiday shopping season is officially underway… a lot earlier this year. With retailers no longer waiting until …